Circular Glasgow

Circular Glasgow conducted a city circle and was the second city after Amsterdam to undertake  a city scan.  The scan revealed what’s unique to Glasgow and mapped resources from consumption to waste, where’s economic will in the city.

Two key initiatives include the Circular Hub and Circle Lab:

• Circular Hub – citizen engagement in the city centre – everything repurposed and recycled in an ultra-sustainable mini building.
• Circle Lab – encourage collaboration across cities, particular events and conference centre – crowdsourcing ideas, 200 solutions posed and 3 ‘solutions’ chosen to showcase and rollout across the city.

Beer from Bread:
JawBrew is an example of a circular economy collaboration brought about through Circular Glasgow, with local brewery Jaw Brew creating beer from surplus rolls from Aulds the Baker.
More about this case study: Jaw Brew beer from bread.

Key learnings:

• The importance of storytelling to share what is possible.

• Create an enabling environment to bring the right people together to initiate conversation, talk about funding, and share ideas

• Local ambassadors – tap into who already does it – who care share the story? Create genuine connections and communities, sharing key messages and listening to feedback

• Scalability – into Making Things Last strategy